AIA CHINA 100 RUN KICK-OFF CEREMONY

友邦100RUN 健康开跑

2019年07月24日

上海

项目预热 - 微博

项目传播

友邦中国 100RUN接力跑盛大启动

高空特技表演 引爆城中热事

接力传递 点亮百年辉煌

AIA CHINA CELEBRATES

ITS 100TH ANNIVERSARY

WITH THE IMMERSIVE AERIAL PERFORMANCE

项目信息

友邦中国已经历经了百年征程，为了庆祝这一历史性的时刻，友邦将在北京、上海、深圳、江苏和广东，这五大友邦中国的核心地区举办一次盛大的友邦中国100RUN活动。用跑步凝聚起友邦集团奋斗不息的精神，将“运动为健康”理念传遍全国！

This year, AIA Group is celebrating its Centennial anniversary with a series of special events and activities across the Asia-Pacific region. In China, the celebration was marked with the AIA China 100 Run Kick-Off Event in Shanghai and will continue in Beijing, Shenzhen, Jiangsu, and Guangzhou throughout August and November.

接力棒传递 | Pass the Baton

早已蓄势待发的100RUN跑团即刻出发！友邦集团的员工大使举着专属定制接力棒，带领100RUN跑团沿着外滩景观道，向终点站友邦大厦跑去。100RUN跑团身后不仅是外滩的风景，还有友邦百年来的骄傲与荣光！

Carrying on the AIA special-designed “Centennial Baton,” a team of AIA100 Champions ran 1km along the charming Shanghai Bund to the AIA historical building, which symbolized a prosperous start of AIA China for the next 100 years!

高空表演 | Aerial Performance

100RUN大使们激昂的呼声还在空中回荡，下一秒却被垂直立在大楼外立面的高空跑者，瞬间吸引了目光！来自BANDALOOP高空舞者在大楼上翩翩起舞，鲜艳的裙摆在清晨的风中翻飞，踏步、旋转、跳跃...每一个动作既惊险又刺激！

Performers, from experimental dance company BANDALOOP, were leaping and flipping across the façade of the AIA building, welcoming the arrival of AIA running champions.

友邦中国百年主题巨幅海报，“唰”地一声在大楼外立面打开向魔都的每一个人宣誓着，友邦中国正在走向更加美好的未来！

The impressive aerial performance closed in style, unveiling the giant AIA hanging poster on the surface of the architecture.

高空跑者竟然在友邦大厦的楼体上COS起了“蜘蛛侠”，一路攀登向上，将接力棒带到了天台花园。

A red “Spider-Man” climbed all the way up along the outer wall of the AIA building with the baton to the top-roof garden where the launching ceremony was held.

启动仪式 | Kick-Off Ceremony

启动仪式上，万众瞩目的热刺球员与友邦中国青少年足球发展项目的4名阳光活力的小球员，一同完成了有趣的互动小游戏，并从而募集善款助力青少年足球发展项目，提升中国青少年足球基础助中国青少年圆足球之梦！

At the launching ceremony, four famous Tottenham Hotspur players were invited for a philanthropic challenge with local children by playing interactive fun games.

友邦与热刺对谈 | Live Talk

随后友邦中国首席执行官张晓宇先生和热刺主教练进行了在线直播对谈，张晓宇先生在谈话中表示：友邦和热刺都是行业内有近百年历史的佼佼者，热爱拼搏、对自己专注的行业充满爱和责任的坚持。

The same day, Fisher Zhang had a live talk with Andritany, the captain of Indonesia’s top-tier Persija Jakarta, discussing the common passion and commitment in their industry.

友邦集团： 友邦保险控股有限公司及其附属公司是最大的泛亚地区独立上市人寿保险集团，集团总部设于中国香港， 在亚太区18个市场营运点。

AIA Group: AIA is the largest independent publicly listed pan-Asian life insurance group – with a presence in 18 markets across the Asia-Pacific region.

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图片及视频来自 Auditoire 微信公众号及品牌公开信息，出处见网络

原文链接：https://mp.weixin.qq.com/s/Q8vQP6oKZue98neYnlEQzg