CHANEL 2019/20 秋冬高级成衣系列发布会

项目品牌: CHANEL 香奈儿

项目行业: 服装及鞋履

项目日期: 2019-03-05 15:00 2019-03-05 16:00

项目地点: 巴黎 巴黎大皇宫

项目名称: CHANEL 2019/20 秋冬高级成衣系列发布会



2019/20#秋冬高级成衣系列 #香奈儿在雪中  

#CHANELintheSnow #CHANELFallWinter 2019/20 collection #PFW


预热信息


两个不足十秒的视频信息,展示了秀场信息

完美诠释Fall Winter的冬季元素

并用“下雪”和“滑雪”强调了雪的内容

也许这就是直接和巧妙吧







现场空间




巴黎大皇宫化为一座群山环绕的冬日村落,卡尔·拉格斐与维吉妮·维娅设计的2019/20#秋冬高级成衣系列#在此盛大发布  



开始入场时的秀场空间

From Mel@Mel452



CHANEL 2019FW秀场雪景小屋,强迫症福音 

From JINNIE@jenniedebuts

CHANEL 2019FW秀场雪景小屋,强迫症福音 

From JINNIE@jenniedebuts


CHANEL 2019FW秀场 强迫症福音 

From JINNIE@jenniedebuts



对比下,同一个角度的整齐和强迫症福利

From Mel@Mel452



CHANEL 2019FW秀场雪景小屋,强迫症福音 

From JINNIE@jenniedebuts



看看这些细节

阿尔卑斯山的雪景和CHANEL的滑雪板

From Alexandrina Victoria ‏@alexkentska





秀场空间,着重看空间与实景道具的比例

From VOGUE



秀场,模特在最后的环节边走边抹泪

From VOGUE



模特的表情,也许这就是怀念

From VOGUE Photo GettyImage



秀场开始全场向Karl Lagerfeld进行了默哀

秀场结束的最后一首歌是Karl Lagerfeld最爱的David Bowie的Heroes


也许,你不懂模特的眼泪

也许,你不买CHANEL的产品

也许,你应该听听这首歌


I, I will be king
And you, you will be queen
Though nothing will drive them away
We can beat them, just for one day
We can be heroes, just for one day
And you, you can be mean
And I, I'll drink all the time
'Cause we're lovers, and that is a fact
Yes we're lovers, and that is that
Though nothing, will keep us together
We could steal time, just for one day
We can be heroes, for ever and ever
What d'you say?
I, I wish you could swim
Like the dolphins, like dolphins can swim
Though nothing, nothing will keep us together
We can beat them, for ever and ever
Oh we can be heroes, just for one day
I, I will be king
And you, you will be queen
Though nothing will drive them away
We can be heroes, just for one day
We can be us, just for one day
I, I can remember (I remember)
Standing, by the wall (by the wall)
And the guns, shot above our heads (over our heads)
And we kissed, as though nothing could fall (nothing could fall)
And the shame, was on the other side
Oh we can beat them, for ever and ever
Then we could be heroes, just for one day
We can be heroes
We can be heroes
We can be heroes
Just for one day
We can be heroes
We're nothing, and nothing will help us
Maybe we're lying, then you better not stay
But we could be safer, just for one day  


CHIANEL的秀场证明了舞台的想象力和代理商无穷尽的制作运营能力




图片来自网络公开信息及品牌公开信息,出处见水印和已注明来源

x 7