路易十三 “时光之韵 · 磬之礼颂”

项目品牌: 待定

项目行业: 酒精饮品

项目日期: 2020-12-04 17:00 2020-12-04 21:00

项目地点: 上海

项目名称: 路易十三 “时光之韵 · 磬之礼颂”

A memorable night to experience the extraordinary power of one single drop of LOUIS XIII Cognac

见证每一滴路易十三干邑的非凡力量



LOUIS XIII Cognac embarks VIP guests on a journey that brings music, technology and design together as a tribute to the extraordinary power of one single drop of LOUIS XIII.

路易十三干邑将音乐、科技和设计融于一体,为其贵宾们带来一段难以忘怀的旅程,以此向每一滴路易十三的非凡力量致敬。




Havas Events Shanghai has once again collaborated with LOUIS XIII Cognac creating an outstanding and immersive journey for the privileged guests who were invited to this unique event.

Havas Events Shanghai 再次与路易十三干邑合作,为受邀参加这一活动的贵宾们打造一个无与伦比、令人沉醉的活动体验。




Thursday 3rd December, LOUIS XIII invited the guests to the Shanghai Symphony Hall for a live concert of the “Symphony of time” performed by the Shanghai Philharmonic Orchestra and conductor Mr Xiaoou ZHAO. Guests were led into LOUIS XIII journey of time with beautiful music: graced upon the Cognac Grande Champagne; feel the joy of the harvest season, taste the fragrance of l'eau de vie and its art of ageing…

12月3日星期四,路易十三邀请嘉宾现场聆听由赵晓鸥指挥携手上海爱乐乐团演奏的 “时光之韵 · 磬之礼颂” 音乐会。以优美的音乐娓娓道来路易十三的时光旅程,仿佛走进雄伟的干邑大香槟区,感受天赋风土伴随丰收季节的喜悦,体味生命之水的芬芳与陈酿艺术。

 




A particular piece, “One Note Prelude” created by LOUIS XIII and written by the composer and pianist Yaron Herman was conducted during this concert. A composition as a tribute to the “G-Sharp” musical note created when toasting with LOUIS XIII glasses by the Toastmaster.

其中有一首特别的乐曲,是由路易十三品牌打造、作曲家兼钢琴家亚龙·赫尔曼谱写的“One Note Prelude”。这首乐曲是以路易十三水晶玻璃杯经由路易十三 Toastmaster 优雅交碰时所奏响的“G-Sharp”音符作为灵感创作的。




After the “Symphony of time” concert, guests were invited to have a special tasting session with Baptiste Loiseau, the youngest LOUIS XIII Cellar Master ever.

 “OneNote Prelude”音乐会之后,受邀的宾客们与路易十三世有史以来最年轻的酒窖大师巴普蒂斯特·洛伊肖奥(Baptiste Loiseau)进行了一场特别的互动。







The tasting was livestreamed with cellar master Baptiste Loiseau from the cradle of Louis XIII Cognac century's cellar of the Domaine of Le Grollet, while the guests were transported to a modern reinterpretation of the Cellar onsite.

品鉴现场贵宾们有幸见到了来自首席酿酒大师巴普蒂斯特·洛伊肖奥在路易十三的家族庄园格洛莱古老酒窖内的画面,而在品鉴区现场的客人们则以另一种更现代的方式被带到了勒格罗莱酒窖。





The overall design is inspired by Le Grollet Cellar itself where the casks were symbolized by rings of lights to create virtual barrels. They resonate in the limitless space to become the Cellar of time. A real Tiercon from Le Grollet is stately set up in the centre of the Cellar, for the first time in China.

整体设计灵感来源于勒格罗莱特酒窖,酒桶由光环象征。它们在镜面折射的空间中无限延展,与被安置在酒窖中央的真实、古老的蒂尔肯橡木桶相呼应,共同见证时光带给路易十三的魅力。这个古老的蒂尔肯橡木桶也是第一次在中国展出。




The harmonious musical and lighting animation stood for the passing of time and the magic happening from centuries in the darkness and quietness of LOUIS XIII cellars.

醉人的音乐和灯光描绘了时间的流逝、也展现了几个世纪以来在路易十三幽暗静谧的酒窖中的迷人芬芳。





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部分图片来自Havas Events微信公众号

原文链接为:https://mp.weixin.qq.com/s/fxqZRzh9Jil_7RiGOI9MGw

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