Prada2020秋冬男装时装秀

项目品牌: Prada

项目行业: 服装及鞋履

项目日期: 2020-01-12 23:00 2020-01-12 23:00

项目地点: 米兰

项目名称: Prada2020秋冬男装时装秀



Prada2020秋冬男装时装秀

Prada 2020 Fall/Winter Menswear SHOW 

北京时间2020年1月12日晚11时

米兰


INVITATION


设计现场


官拍现场


客拍视角


项目空间


For the 2020 Fall/Winter Prada Menswear show, AMO transforms the grand hall of the Deposito, the multifunctional venue for performances that is part of the Fondazione Prada complex, into a set of imaginary piazzas that manifest the abstract energy of the public arena. After ascending a grand staircase, guests enter the show space on a raised platform overlooking two identical voids, each containing the same fictional outdoor space. The scene is bare: a series of portals organized symmetrically around the courts mark a threshold between a public space and an enigmatic porch, concealed behind the architecture. An abstract statue takes the center of the space, providing a focal point and a three dimensional axis. Sharp projections of the statue on the floor, mimicking the long shadows of a Fall afternoon, define the squares and enhance their graphic composition. Behind the sequence of openings on the porch, a strong red light provides depth to the configuration marking the transition in the space. The relationship between the fashion on stage and the audience gathered above is simultaneously detached and voyeuristic. Models wander through the space, appearing and disappearing, following invisible trajectories that blur the boundary between the exposed and the concealed.

Credits: OMA/AMO


感谢翻译工具

在普拉达2020秋冬男装秀上,AMO将作为Fondazione Prada综合体多功能表演场地Deposito大会堂改造成一组想象中的广场,展现出公共舞台的抽象能量。

在登上一个大楼梯后,客人进入一个高高的平台上的展示空间,可以俯瞰两个相同的空间,每个空间都包含相同的虚构室外空间。这一幕是赤裸裸的:一系列围绕着庭院对称排列的入口标志着公共空间和隐藏在建筑后面的神秘门廊之间的一个门槛。抽象雕像取空间的中心,提供焦点和三维轴。雕像在地板上的尖锐投影,模仿秋天午后的长阴影,定义了广场并增强了其图形构图。在门廊的一系列开口后面,一道强烈的红灯为空间中标志着过渡的结构提供了深度。

舞台上的时尚与聚集在上面的观众之间的关系是既超脱又偷窥的。模型在空间中漫游,出现和消失,遵循着模糊了暴露和隐藏之间边界的不可见轨迹。




Leather的理解是,

建筑师Rem Koolhaas将Prada Foundation打造成一个超现实主义空间。

用空间建构出处一种混乱感,这其实是秩序感





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