小鹏GX发布会

2026年05月20日

北京 钻石球场

小鹏GX发布会以"四大场景体验区"为核心展陈逻辑，于2026年4月开启新科技旗舰的沉浸式叙事。从空间与造型语言审视，体验区围绕全尺寸旗舰SUV的磅礴体量（5265mm车长、3115mm轴距）展开，以游艇灵感线条与蚌型前盖构建外观美学锚点；座舱内部通过环抱式布局、17.3英寸3K悬浮中控屏与领航悬浮中岛，将SEPA 3.0物理AI架构转化为可触摸的智能场域。33枚聆境AI音响Max与21.4英寸吸顶屏打造沉浸式独立音区，零重力座椅与1.88平方米调光隐私玻璃则把"AI新豪华"转译为体感舒适。现场更将四大安全测试实景还原，以航空级六重冗余与720°连环碰撞验证为背书，让L4级智驾与飞行汽车级安全技术从参数变为可感知的守护。

作为小鹏品牌向上的集大成之作，此次发布不仅以39.98万元起的预售价冲击全尺寸豪华SUV市场，更标志着中国智能电动车从功能堆叠迈向"物理AI"全场景体验的范式跃迁。

The XPeng GX launch event centers on "Four Scenario Experience Zones" as its core exhibition logic, inaugurating an immersive narrative for the new-tech flagship in April 2026. Examining spatial and formal language, the experience zones unfold around the full-size flagship SUV's imposing proportions—5,265mm length and 3,115mm wheelbase—with yacht-inspired lines and clam-shell hoods constructing exterior aesthetic anchors. Inside, the wraparound cockpit layout, 17.3-inch 3K floating central screen, and pilot suspension center console translate the SEPA 3.0 physical AI architecture into a tangible intelligent field. Thirty-three Lingjing AI audio units and a 21.4-inch ceiling screen create immersive independent sound zones, while zero-gravity seats and 1.88-square-meter dimmable privacy glass translate "AI new luxury" into physical comfort. The venue also physically recreated four safety tests, backing L4 autonomous driving and aviation-grade six-fold redundancy with 720° multi-angle collision validation, transforming technical parameters into perceivable protection.

As XPeng's brand-upward magnum opus, this launch not only challenges the full-size luxury SUV market with pre-sales from 399,800 yuan, but also marks Chinese intelligent EVs' paradigm leap from feature stacking toward "physical AI" all-scenario experiences.

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