Dec.8, NU SKIN LIVE, the grand annual meeting of personal care brand NU SKIN was held at the Zhuhai International Exhibition Center with the theme ‘Ignite’ with 2,500 guests in attendance. This year, SMS GROUP transformed the large venue into the ‘NU SKIN RUNWAY’ to transport guests into the fashion blockbuster of their dreams and to ignite the passion of NU SKIN's partners for the brand.
Before entering the runway area, guests were able to take photos in an experience area to get immersed in the NU SKIN brand.
Entering the massive runway area, guests got linked up to NU SKIN partners from all corners of China, to experience this grand meeting full of fashion and passion together.
The audience was able to listen to NU SKIN life stories and had an interactive talk with their role models. They talked about their impressions and feelings in such a lively and capturing way, and conveyed positive energy to every last guest.
The catwalk concept allowed the NU SKIN family to display their confidence and charm on the stage. The performances of this super event were highlights for the audience: a ballet dance, a hip-hop artist, a fashion catwalk and a range of other acts deepened the emotional resonance between the brand and its partners.
SMS GROUP proudly partnered with NU SKIN to plan and execute this grand annual meeting once again this year and with a creative stage setup and diverse performances, successfully delivered the passion of the brand to its partners.