广州太古汇

场地介绍

广州太古汇位于广州市天河区天河路383号,地处天河中央商务区与天河路商圈的核心,与汇坊一街相望,是广州高端商业的代表项目。项目由太古地产开发并管理(太古地产持股97%、广州日报报业集团3%),2011年9月23日开业,总楼面面积约35.8万平方米,其中购物商场约13.8万平方米,另有超过16万平方米的两座甲级写字楼、约6万平方米的广州文华东方酒店与约5.8万平方米的文化中心,由Arquitectonica设计。商场为多层室内空间,中庭、螺旋楼梯、空中花园与方所书店构成多个可搭建的节点;2024年太古汇投得相连的天河路387号101房(广州文化中心),翻新后将成为商场新增部分,预计2026年完成。本库收录该空间快闪案例38条,案例以时装鞋履(23条)为主,酒精饮品(5条)与珠宝腕表(3条)为辅,轩尼诗、CURIEL、泡泡玛特、Roger Vivier、卡诗、宇舶表、罗意威、TOD'S、浪琴、HOKA、FILA、索康尼等品牌均有记录,代表案例包括梵克雅宝「Perlée」限时体验空间、MISS SIXTY 35周年「波普之心」与轩尼诗新春快闪空间。空间适合高级时装与珠宝腕表、酒类与新春礼赠、运动户外,以及艺术装置与品牌首展。交通方面,地铁3号线石牌桥站M层与商场无缝连通。
Taikoo Hui Guangzhou occupies 383 Tianhe Road in Tianhe District, at the heart of the Tianhe CBD and the Tianhe Road retail district, across the street from Hui Fang. It is Guangzhou's benchmark premium commercial address. Developed and managed by Swire Properties (97%, with Guangzhou Daily Group holding 3%), it opened on 23 September 2011 with about 358,000 sqm of gross floor area. That comprises roughly 138,000 sqm of shopping mall, more than 160,000 sqm in two grade-A office towers, about 60,000 sqm for the Mandarin Oriental Guangzhou and some 58,000 sqm of cultural centre, designed by Arquitectonica. The mall is a multi-level indoor space where the atrium, spiral staircase, sky garden and Fang Suo bookstore create several buildable nodes. In 2024 Taikoo Hui acquired the adjoining unit at 387 Tianhe Road (Guangzhou Cultural Centre); after renovation it will extend the mall, with completion expected in 2026. Our library holds 38 pop-up cases here, led by apparel and footwear (23), followed by alcoholic drinks (5) and jewellery and watches (3). Hennessy, CURIEL, Pop Mart, Roger Vivier, Kérastase, Hublot, Loewe, TOD'S, Longines, HOKA, FILA and Saucony all appear. Representative cases include Van Cleef & Arpels' “Perlée” experience space, MISS SIXTY's 35th-anniversary “Pop Heart” and Hennessy's Chinese New Year pop-up. It suits couture and jewellery, drinks and festive gifting, outdoor sportswear, and art installations or brand premieres. Metro Line 3 connects directly to the mall at Shipaiqiao station via level M.
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所在城市
广州
场地地址
广东省广州市天河区林和街道华新社区天河路383号

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