#MWC19

作者: leather

代理商: TBC

#活动现场 #活动执行 #展示管理 #设计管理 #活动案例 #体验营销

项目品牌：待定

项目行业： IT及通讯

项目日期： 2019-02-25 10:00 2019-02-28 21:00

项目地点：西班牙巴塞罗那

项目名称： #MWC19

#MWC19

MOBILE WORLD CONGRESS

BARCELONA

As our industry has evolved, Mobile World Congress has become more than mobile. We are rapidly moving to a world where mobile will connect everyone and everything, but at the same time, we are expanding our reach beyond ‘just’ mobile.

随着我们行业的发展，移动世界大会已不仅仅是移动世界。我们正在迅速转向一个移动将连接每个人和所有事物的世界，但与此同时，我们正在扩展我们的范围，超越“只是”移动。

The theme of this year’s event is ‘Intelligent Connectivity’ – the term we use to describe the powerful combination of flexible, high-speed 5G networks, the Internet of Things (IoT), artificial intelligence (AI) and big data. Intelligent connectivity marks the beginning of a new era defined by highly contextualised and personalised experiences, delivered as and when you want them. This is the future of our industry and our world.

今年活动的主题是“智能连接” - 我们用来描述灵活，高速5G网络，物联网（IoT），人工智能（AI）和大数据的强大组合。智能连接标志着高度情境化和个性化体验所定义的新时代的开始，并在您需要时提供。这是我们行业和世界的未来。

In order to accurately reflect this new era, beginning in 2019, Mobile World Congress will be referred to as MWC19 Barcelona. The new event brand retains the familiar acronym, while placing less emphasis on ‘mobile’ to reflect the broadening scope of communications today.

为了准确反映这个新时代，从2019年开始，世界移动通信大会将被称为MWC19巴塞罗那。新的活动品牌保留了熟悉的首字母缩略词，而不太重视“移动”，以反映当今日益扩大的通信范围。

Join us in Barcelona from 25-28 February 2019 to experience how Intelligent Connectivity is changing our world. You don’t want to miss it.

从2019年2月25日至28日加入巴塞罗那，体验智能连接如何改变我们的世界。你不想错过它。

KEY STATS 核心数据

Event Themes 活动主题

Intelligent Connectivity marks the beginning of a new era of highly contextualised and personalised experiences, delivered when and where you want them. Within Intelligent Connectivity, we developed 8 core themes around which we will focus our content for this year’s event.

智能连接标志着高度情境化和个性化体验的新时代的开始，随时随地提供。在智能连接中，本次主办方开发了8个核心主题围绕这个话题。