德商优尼博览咨询（上海）有限公司

Uniplan优尼，一家全球品牌体验公司。
1960年，公司全球首席执行官及董事会主席Christian Zimmermann先生的父亲，在德国科隆建立了优尼。自公司成立以来，优尼不断重塑自我，从未停下变革的脚步。如今，从德国科隆总部再到欧洲亚洲的各分部，优尼已成为一家国际化公司。从概念到项目的最终完成，我们运用战略，创意，设计，工程，制造以及执行层面的多重技能，力求完美。
遍布全球8个地区的400名优尼人，将富有远见、大胆可行的创意想法变为现实 —— 这一切都是为了改变人们的看法和创造价值。

Uniplan. A brand experience agency. Uniplan was founded in Cologne in 1960 by Hans Bruehe, father of the current CEO and owner Christian Zimmermann. Since then, we have reinvented ourselves again and again, and with a sense for future trends and developments, we have combined our artisanal origins with creative imagination. As a holistic brand experience agency, Uniplan combines all disciplines related to brand experiences and staging – from strategic consultancy to creation and realization. We accompany our clients from the initial idea to the final touch: 400 Uniplan employees at eight locations in Asia and Europe bring visionary ideas to life with high feasibility standards – all for that one moment that makes the brand experience unique.

（2023）

Uniplan优尼，一家全球品牌体验公司，于1960年在德国科隆成立。自公司成立的64年以来，优尼不断重塑自我，从未停下变革的脚步。如今，从科隆总部到欧洲、亚洲、中东各分部，遍布全球8个地区的优尼人，将富有远见、大胆可行的创意想法变为现实。

从创意策略，概念设计，技术设计及规划，落地实施，为客户提供全方位创意解决方案：擅长体验设计（展台，展厅，体验馆），数字化设计及开发，展台搭建，活动发布会创意设计及落地管理。目前，Uniplan在中国的分公司有北京，上海以及香港。

Uniplan, a global brand experience agency, was founded in Cologne in 1960. In the 64 years since its founding, we accompany our clients from the initial idea to the final touch. All global Uniplan employees at 8 locations in Asia, Europe and Middle East bring visionary ideas to life with high feasibility standards.

We are dedicated to creating brand experience, providing a full range of creative solutions from creative strategy, concept design, technical design and from planning to implementation. Uniplan has its offices in Beijing, Shanghai and Hong Kong in China, and is specialized in experience design (booths, showrooms, experience halls), digital design and operation, booth construction, creative launch event design and implementation management.

（2024、2025）

近三年主要项目名称

2025 GAC IAA Mobility
2025 Roborock IFA
2025 Insta360 New York Pop Up
2025 L’Oreal LDI Little Honey Pot 4.0 Launch
2025 Feihe Harbin Smart Industrial Centre Upgrade
2025 Kohler Kitchen & Bath China
2025 NISSAN Shanghai Auto Show
2025 Autoliv Shanghai Auto Show

2024 GAC International Paris Motor Show
2024 NISSAN Beijing Auto Show
2024 HONOR MWC
2024 OnePlus ChinaJoy
2024 HONOR ChinaJoy
2023 Michelin CIIE
2023 NIO IN
2023 Tourism Australia China Campaign
2023 HONOR V Purse Launch
2023 BMW GKL+M Guilin Driving Experience
2022 Douyin Food Industry Conference
2022 Genesis Roadshow
2022 HKJC LONGINES HK International Races
2022 AIA Agency Kick Off Meeting
2021 Mercedes-Benz EQS China Road Show
2021 Citroen Space Pop Up Event
2021 Adidas China Activation
2021 Haier Cosmo Experience Center